Blogs

Seriously, do you really need any more reasons to adopt social networking in your enterprise? And to do it the RIGHT WAY!? As you all know, Obama's victory is largely attributed to his unique campaign style and people attest a large part of his success to guess what... social networking! But not fake, insincere, one-way conversations, or a social network setup to allow people to interact with each other, but a REAL, AUTHENTIC two-way conversation with voters. If a debate got hot, or people needed engagement, Obama jumped in. This sealed the deal for many voters.

I'm very excited to be able to talk to you about our next major Flex / Drupal application that is coming soon. TrailBlaze is going to be a best in class trail discovery and planning tool that will be like a hiking, biking, running etc route planner on steroids! Some of the features will include:

I was excited to see that Flash 10 came out recently, and I targeted my first build using the Flex 3.2 sdk today. Specifically to get access to the new filereference methods (load, data, etc) since you can now access the local files with Flex/Flash. This is great news since it will really smooth the development process for our GPS based TrailBlaze application that's coming out soon.

I recently had an experience with a consumer electronics company that really made a positive impression on me, but more importantly turned me into a loyal customer and brand advocate! One customer service representative at CyberPower Systems made all the difference. But now that I am sold and motivated I wanted to say thanks and give the company props on their web site, but how? This is my little story to illustrate what I would want my web site to offer its customers.

For most web sites and marketing in general increasing conversions is the final objective. When a visitor comes to your web sites are they doing what you intend, purchase your products, fill-out a form, becoming a member, signing up for your newsletter? Understanding conversions is fairly simple, if you need to brush up on terminology you can read about them here, What are sales conversions and conversion rates?

Blogs are a thing of the past; the word BLOG is one of the worst conceived and poorly branded ideas of modern times. Incendia is getting rid of BLOGS!

Every day, we spend significant time researching other sites and competitors. And every once in a while we see a site that grabs our attention and makes us want to step back and analyse it. Today's subject of analysis was the Ripple6 created network called MomsLikeMe, which is a collection of geographically diverse "Mom focused" websites that are hosted under a parent domain momslikeme.com. So you have salem.momslikeme.com, sanfrancisco.momslikeme.com, etc.

Increasing online sales conversions is one of the most important objectives when it comes to online business, yet often forgotten or unknown. Do you know what conversions are, how about conversion rates? Web lingo and the associated processes and objective of them are often neglected by the very companies who sell products or services on the web. So the word for today is Conversions, "oh sweet conversions".

What are conversions?

As you may or may not already know, there are many ways for Flex to consume data from Drupal. Using the Services module you can have access to Nodes, Views, Search and User objects using the AMF protocol (via Services + AMFPHP). You can also consume data one way using XML (either through the default XML feed or via RSS:Views and custom template functions). If you're really ambitious you can use the XMLRPC mechanisms provided by Drupal to consume and post data.